BERLIN (November 4, 2014) – Nearly one-third of Canada’s automobile dealers are now using a powerful digital aid that helps them give faster, high-quality and 100 percent response to inquiries from car shoppers, the company behind the system has announced.
RAPID! Response, from DMT Development Systems Group Inc., is installed in more than 1,000 of Canada’s top dealerships and brands. The company is celebrating the milestone achievement with the official launch to the European market at an industry conference this week in Berlin, Germany and with the opening of an office in London, United Kingdom.
DMT crossed the 1,000-store threshold this fall when it signed a contract with Hyundai Auto Canada Corp. and its 212 network of dealers across Canada.
“A third of Canada’s dealers now have a competitive advantage as they address the changing retail landscape and offer a better customer experience,” says DMT president Glen Demetrioff. “We’ve shown that dealers using RAPID! Response are not only better equipped to respond and engage to the groundswell of on-line inquiries, they’re getting real sales results improvements from their efforts. That’s a powerful competitive advantage.”
With over 1.3 Million leads processed, RAPID! Response has built a loyal following among dealers for its ability to quickly direct leads right to the salesperson, delivery of a high quality, professional response message and real-time reporting on both the speed and quality of the response – factors that combine to ensure all vital sales leads don’t slip through dealers’ fingers. RAPID! Response can deliver the sales lead to a salesperson’s desktop computer, or to any modern smartphone – Android, iPhone or Blackberry. The system consolidates the response data from all of these devices into a single view that allows the user to monitor how prospective customers are treated.
Introduced two years ago, RAPID! Response is the first system of its kind in the world and the #1 digital lead management tool in the industry.
DMT serves the global auto industry with specialized and sophisticated systems that share information among companies, dealers and customers while improving lead management, customer relations management and their related business processes. DMT products serve customers in 23 languages in more than 30 countries on three continents. A private company, DMT has its headquarters on the campus of the University of Manitoba and offices in Toronto, Ontario, Paris, France and London, United Kingdom.