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Jan 10, 2013
DMT, ONE-EIGHTY cooperate on breakthrough lead management integration

WINNIPEG & WATERLOO (January 10, 2013) - Two of the leading suppliers of information management systems to the nation’s auto dealers have integrated their powerful technologies to provide their dealer customers a way to seamlessly handle and monitor new leads from on-line sources and manage them through the complete sales process.

DMT Development Systems Group Inc. and ONE-EIGHTY CORP. have significantly enhanced the integration of two of their popular systems. This bilateral integration creates a continual workflow between DMT’s leading-edge RAPID! Response™ system, that responds to on-line enquiries including auditing a salesperson’s reply, and ONE-EIGHTY’s robust DLS Accelerator® sales and CRM system that follows the lead through the various stages of the buying process. Customer data moves seamlessly between the two systems.

The integration of RAPID! Response™ and DLS Accelerator® make the two business tools seem like a single system. The dealer will have a complete ‘diary’ of the relationship with the customer from first on-line contact to final transaction. It is the first integration between a sophisticated lead management system and a powerful customer relationship and deal management tool in the industry.

DMT launched RAPID! Response™ last year to consolidate sales leads from numerous digital sources and deliver them right to a salesperson’s smartphone, tablet or personal computer for immediate assessment and action. Sales managers in turn can audit the salesperson’s response for speed and quality regardless of the device utilized to create the response. All information is provided in real time to monitor the lead response.

DLS Accelerator® seamlessly inserts leads from RAPID! Response™ into its CRM functionality so that every sales opportunity is tracked as DLS Accelerator® facilitates the entire sales process (follow up, quoting, desking and F+I) to a close. ONE-EIGHTY’s transparent, mobile sales process shortens buying cycles while maximizing dealer profits and staff accountability.

Principals in the two companies describe their cooperation as the next step in bringing transparency and accountability to the on-line sales process.

“Every step that integrates the process of generating, capturing and responding to leads, then following them through the sales process, benefits dealers and their customers,” explains Kerry E. Mueller, president of ONE-EIGHTY Corp. “This seamless integration helps make a complex business a little simpler.”

“Bringing together two powerful tools in the industry to work in harmony is a logical step toward better transparency and improved accountability within the sales process,” says Glen Demetrioff, president and CEO of DMT. “Enhanced integration is a response to the real world needs of dealers.”

The first fully-integrated system will be available soon to dealers that use both the RAPID! Response™ and ONE-EIGHTY tools.

About DMT Development Systems Group Inc.
DMT serves global and Canadian-based auto manufacturers and their dealers with specialized and sophisticated systems that share information among companies, dealers and customers while improving lead management, customer relations management and their related business processes. A privately held company, DMT has posted double digit growth since its inception and employs more than 100 people at its headquarters on the campus of the University of Manitoba and at an office in Paris, France. Additional customer service personnel work directly with the clients in their locations. A new DMT office opened in Toronto in 2012.

ONE-EIGHTY CORP. (ONE-EIGHTY), is a privately owned Canadian growth company based in Waterloo, ON with additional representation in Toronto, Montreal and Victoria. ONE-EIGHTY is the owner/distributor of DLS Accelerator®, the unparalleled A-Z Sales & CRM system for automotive dealers who want to improve both the vehicle buying and selling experience. Dealerships and dealer groups representing 34 brands across Canada in both official languages have chosen ONE-EIGHTY to help them manage their entire sales and CRM processes as well as innovate leading edge integrations with their DMS, OEM’s and other third parties. For more information please visit or call 1-866-803-2003.

Kerry E. Mueller, President

Holly Strobel, Leader, Integration Alliances

For more information, please contact:
DMT Public Relations Team,
DMT Development Systems Group Inc.
Phone: 1-855-368-1800